Hugo GatsbyChoosing the right colours for your brand“Is there value to the colour of a pomegranate?”4 min read·Jan 19, 2021----
Hugo GatsbyHow to sell a 9v battery in a cocktail (for science)A 4 part experiment on how we sold a 9v battery in a cocktail using cognitive bias and some fun experimentation. (Cocktail recipe included)10 min read·Dec 10, 2020----
Hugo GatsbyDesign Thinking 101: An adventure for your businessLet’s breakdown why design thinking is so vital to your work culture. We’ll even share a perfect example of the design thinking lifecycle.14 min read·Nov 20, 2020----